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Navigating Your Licensing Agreement to Success

by Alan | Jul 4, 2017 | Invention, Keys to Success, Leverage, Licensing, Make the best deal you can, Manufacturing in China, Marketing, Profitability, Royalty rates, Shark Tank

Everyone has seen a Shark Tank episode where an offer was dramatically canceled, at the last moment. In almost every case, the inventor became a bit too greedy or unwilling to compromise, causing the shark to rescind an otherwise potentially lucrative deal. What a...

Your New Invention May not be Commercially Viable

by Alan | Jul 24, 2016 | Benefits are easily demonstrated, High profit margin, Invention, Profitability

This post is the third of three key issues that every new inventor should consider. The reality is that your new invention idea: May not really be new May not be patentable May not be commercially viable For this post, we'll focus on the fact that your new...

3 More Keys to Inventing Success

by Alan | Apr 3, 2016 | HSN, Invention, Keys to Success, Product development, product pricing, Profitability, QVC, Wiling to reconsider

In last week's blog, I described 3 keys to inventing success: Solve an annoying problem Retail Sales Price is Less than $20 Must Have a 4X to 5X Mark Up In today's blog, let's consider 3 more keys to inventing success (surely you didn't think there were just three)....

Assessing Your Million Dollar Idea

by Alan | Sep 7, 2015 | Benefits are easily demonstrated, Critiquing ideas, Licensing, Patents, Paths for your product, Product success, Profitability, Strategy, Why inventors succeed

IYou've just come up with a brainstorm, a million dollar idea! Why hasn't anyone thought of it before? It is so simple, but everyone will want to buy it! All you have to do is just get it out there and you'll be a millionaire! Ah, if it was only that simple. Do you...

Inventing Basics: Price Points and Profit Margins

by Alan | Jan 15, 2015 | Invention, Keys to Success, Marketing, product pricing, Profitability, Strategy

Inventing Basics: Price Points and Profit Margins This is the first post in a series of inventing basics – key focal points for the new inventor. Price points: cost to manufacture; wholesale; and retail sales price are crucial to the success of any consumer...

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